We can help you successfully navigate your most complex communication challenges.
We help interact and work with federal state
and local officials to navigate challenges most important to your organization.
COMMUNITY OUTREACH & PUBLIC INVOLVEMENT
Community outreach is a vital component of an effective and influential stakeholder engagement strategy. The purpose of outreach is to build trust between the client and its stakeholders. RSC is effective in developing community partnerships, shaping public perception, influencing opinions, mobilizing grassroots campaigns, and creating traditional and digital outreach campaigns to achieve client goals.
RSC specializes in issue management before local, state, and federal government. Our goal
is to engage, inform and ethically influence
the process to achieve client goals. We have extensive experience in grassroots organization and mobilization, and public education initiatives.
GRASS ROOTS & COALITIONS
Leverage our extensive campaign experience, knowhow and political network to build a coalition
or grassroots campaign through the organization of individuals, organizations, and businesses.
A coalition will increase your visibility and power to defend or advocate for your interests or
cause before decision-makers.
We will employ our specialized and highly adaptable RSC AgileAdvocacy framework to
maximize your strategic and tactical advantage before legislative and local governments to
promote or defend your issue or cause.
We build a coalition or grassroots campaign using a combination of digital media and traditional
methods of organizing rallies, press conferences, and direct advocacy meetings with decision-
makers. The process includes branding and messaging to tell your story and shape the
narrative about your cause.
Your campaign will include factsheets, infographics, copywriting, website development, email, and social media platforms to amplify your message with your audience and stakeholders.
PUBLIC POLICY, RESEARCH,
POLITICAL DUE DILIGENCE
After 20 years of experience in working with local, state and federal regulators, politicians, and political consultants we have a clear picture of the regional political landscape. We have the capability to research local issues and political actors, conduct political assessments with a specialized framework, and gather local community and political intelligence.
We create a competitive advantage for businesses with the development of its branding, social business, and internet platforms, to engage customers and clients with an authentic narrative, creative content, graphic design, and video.
We offer graphic design services that encompass print design, direct mail, brochures, flyers, logos and brand identity, business cards and marketing collateral.
SOCIAL MEDIA MARKETING
We help companies and organizations establish and build a social media presence to help promote a product or service they offer. We help them gain traffic and attention on all major social media platforms, while also building and spreading brand awareness.
WEBSITE DESIGN & MAINTENANCE
As an extension of your brands story, effective web design is informative and actively engaging. We perform all tasks necessary to keep a website up to date and in good working order.
We develop and produce captivating video to promote or market your brand, product or service, that can help you grow as a brand and become more personable.
Through traditional and innovative digital public relations methods, we design public relations plans specific to your organization’s needs and aligned with your mission statement.
A communication plan is essential to an organization’s strategic mindset for engaging
its customers, stakeholders, employees and shareholders. It is a critical tool and road map
for getting your message delivered to your core stakeholders and audiences. It begins with an audit of your current practices and communication channels. A modern communication plan utilizes digital communication channels with the purpose to engage, listen to, influence and inform your audiences or stakeholders. Once a plan is created and endorsed by the organization we assist with implementation, execution, and management of the plan.
Issues management (IM) is a strategic framework that anticipates and detects internal and external threats to your organization from external socio-political trends, employee and labor relations, regulatory issues, environmental concerns, corporate social responsibility, community relations and the media. After 20 years of working on sensitive projects for the government and corporate clients we developed the RSC-IM, an analytical framework to “see around the corners” and respond to emerging trends that will affect an organization.
RSC-IM is an anticipatory process that builds an defensive capability with an offensive game
plan. Issues Management is a management function rooted in risk mitigation. Through our
analytical framework we engage with critical internal and external stakeholders to identify
potential issues that will affect reputational value and your bottomline through an iterative process of scanning, identification, prioritization, mitigation, solution planning, and response.
LOCAL COMMUNITY INTELLIGENCE
Through our network of contacts in government, politics, media, business and the community
we keep our ear to the ground for you to provide strategic information and advice for decision-
We help assist your business to tell your story to the media by informing the public of your organizations missions, policies and practices in a positive and credible manner.
Your brand and reputation are your most valued assets. Brand and reputation are central to an organization’s relationship with its customers, stakeholders, and employees.
We live in a 24/7 news-cycle and in a
hyper-connected and transparent world. A crisis management and communications plan will provide the confidence to prepare for the unknown and identify potential issues and risks to your organization.